It is an ongoing challenge to promote your business in this cut throat industry. Every entrepreneur, starting up or well established wants to know the best way to promote their business. Here are ways in which you can advertise your business and get your name in front of potential prospects when money is tight or you’re just starting up.
1.Have A Business Card
A business card works as an identity for your business, it might look small, but it is the summary of your business as it has your business name, contacts, location, and a small descriptive message of your services and products.
2. Sign Up For An Email Service
Make sure you set up an email address for your business, do not share your personal account with your business account, your business should stand out for people to take it seriously, and for professional purposes.
3. Set Your Business Profile Page On Social Networks
Do not underestimate the power of social media, not only is it free, but it covers a vast majority of people across the world. You are able to let people know what you do, your achievements and goals.
4. Give Samples Of Your Products And Services
A free demonstration or freebees at your local mall will make people see your services with their own eyes, henceforth increasing your clientele.
5. Ask For Referrals
After giving out a service or a product, ask your client to tell other potential customers about what you do and offer, word of mouth can go a long way.
6. Have Competitions
Everyone wants to win something every now and then, so a contest will always get consumers excited, and they will never forget your business.
7. Offer Discounts and Have Sales
Loyal clients also want loyal business people, so if you give back to your people they will surely reward you by using your products and services religiously.
8. Have A Website That is Working
We live in a digital age, people no longer window shop; they use their gadgets to look for products and services. Make sure you always update about your business.
9. Define Your Market
Know the people who would use your products and services, and make your business visible to them.
10. Write An Article in Your Local Newspaper
An article is cheaper than advertising, but sometimes it carries the same weight. A well written piece will drive clients to try your services and products.
