10 Tips For Young First-Time Business Owners

Botswana Youth
4 Min Read

Our country needs new entrepreneurs. Entrepreneurs create jobs, lift the standard of living, usher new technology into society, and keep competition alive in the marketplace. Starting a business as a young person is difficult, and it’s crucial that the next generation has as much ammunition as possible. The following tips will help you to start your business on a good foot.

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1. Focus.

Many first-time entrepreneurs feel the need to jump at every opportunity they come across. Opportunities are often wolves in sheep’s clothing. Avoid getting side-tracked. Juggling multiple ventures will spread you thin and limit both your effectiveness and productivity.

2. Know what you do.

Don’t start a business simply because it seems sexy or boasts large hypothetical profit margins and returns. Do what you love. Businesses built around your strengths and talents will have a greater chance of success. It’s not only important to create a profitable business, it’s also important that you’re happy managing and growing it day in and day out.

3. Always Be Ready.

From a chance encounter with an investor to a curious customer, always be ready to pitch your business. State your mission, service and goals in a clear and concise manner. Fit the pitch to the person. Less is always more.

4. Be Modest

No one knows everything, so don’t come off as a know-it-all. Surround yourself with advisors and mentors who will nurture you to become a better leader and businessman. Find successful, knowledgeable individuals with whom you share common interests and mutual business goals that see value in working with you for the long-term.

5. Act Like A Startup.

Forget about fancy offices, fast cars and fat expense accounts. Your wallet is your company’s life-blood. Practice and perfect the art of being frugal. Watch every Pula and triple-check every expense. Maintain a low overhead and manage your cash flow effectively.

6. Learn Under Fire.

You will become a well-rounded entrepreneur when tested under fire. No business book or business plan can predict the future or fully prepare you to become a successful entrepreneur. The most important thing you can do is learn from your mistakes–and never make the same mistake twice.

7. No One Will Give You Money.

No one will invest in you. If you need large sums of capital to launch your venture, go back to the drawing board. Find a starting point instead of an end point. Find ways to prove your business model on a shoestring budget. Demonstrate your worth before seeking investment. If your concept is successful, your chances of raising capital from investors will dramatically improve.

8. Be healthy.

You will be much more productive when you take better care of yourself. Entrepreneurship is a lifestyle, not a 9-to-5 profession. Working to the point of exhaustion will burn you out and make you less productive. Don’t make excuses. Eat right, exercise and find time for yourself.

9. Don’t Fall Victim To Your Own Ego.

Don’t talk the talk unless you can walk the walk. Impress with action not conversation. Endorse your business enthusiastically, yet tastefully. Avoid exaggerating truths and touting far reaching goals as certainties. In short, put up or keep quite.

10. Know When To Call It Quits.

Contrary to popular belief, a smart captain does not go down with the ship. Don’t go on a fool’s errand for the sake of ego. Know when it’s time to walk away. If your idea doesn’t pan out, reflect on what went wrong and the mistakes that were made. Assess what you would have done differently.

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